GO Toyota Experience

# GO TOYOTA EXPERIENCE

Since 2017 a huge 2 day event is held at the Toyota HQ in Raamsdonksveer (NL). At this event everyone could come to test drive the new Toyotas of their choice, see unique old cars in the Louwman & Parqui museum, meet their favourite Olympic athletes and have something to drink and eat. Around 8000 people came to this free event. 

The GO Toyota Experience was organised by Bax Projects (baxprojects.nl). They asked me to do the graphic design for all items needed. I designed over 180 items for this event: The big letters in front of the main building, flags, banners, posters, signing, folders, flyers, lanyards, event coins, badges and many more. Below you’ll find some of them as well as a photo impression of the event.

Since 2017 a huge 2 day event is held at the Toyota HQ in Raamsdonksveer (NL).

At this event everyone could come to test drive the new Toyotas of their choice, see unique old cars in the Louwman & Parqui museum, meet their favourite Olympic athletes and have something to drink and eat. Around 8000 people came to this free event. The GO Toyota Experience was organised by Bax Projects (baxprojects.nl). They asked me to do the graphic design for all items needed. 

I designed over 180 items for this event: The big letters in front of the main building, flags, banners, posters, signing, folders, flyers, lanyards, event coins, badges and many more. Below you’ll find some of them as well as a photo impression of the event.

GO Toyota Experience 2019 - banners

* Some examples of all the banners I designed for this edition of the GO Toyota Experience.

GO Toyota Experience 2019 - programm folder

* The GO Toyota Experience program folder.
More about this folder can be seen here

* GO Toyota Experience crew clothing.

GO Toyota experience 2019 - aerial view

* GO Toyota Experience aerial view – photo by Menno Ridderhof/ Ridderhof Fotografie.

# GO TOYOTA EXPERIENCE – FIRST EDITION

GO Toyota Experience - 2017

The first edition of the GO Toyota Experience was held in 2017 and it was an immediate success. Not only because of the nice weather but also because the way it was being organised by the people of Bax Projects. This was one of the first bigger projects they asked me to do the graphic design.

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Buddha to Buddha book

Buddha to Buddha - book and sleeve

12.5 YEAR ANNIVERSARY BOOK

Originally known for their really heavy silver bracelet, over the years Buddha to Buddha became an internationally famous brand. Not only selling beautifully handmade jewellery but also clothing and accessories.

After designing their website and company catalogues, I was asked to design a special book in honour of the 12.5 year anniversary of the Buddha to Buddha brand. It took more than 6 months to collect the photos and stories from all those years and arrange them in the order we wanted. It became a huge 30 x 30 x 5 cm collectable coffee table book with linnen dust cover and silver edged pages. The book was protected by a special designed sleeve. It was a joy to design this together with Buddha to Buddha founder Batul Loomans and designer Osiris Hertman who was then their jewellery designer.

Originally known for their really heavy silver bracelet, over the years Buddha to Buddha became an internationally famous brand. Not only selling beautifully handmade jewellery but also clothing and accessories.

After designing their website and company catalogues, I was asked to design a special book in honour of the 12.5 year anniversary of the Buddha to Buddha brand. It took more than 6 months to collect the photos and stories from all those years and arrange them in the order we wanted. It became a huge 30 x 30 x 5 cm collectable coffee table book with linnen dust cover and silver edged pages. The book was protected by a special designed sleeve. It was a joy to design this together with Buddha to Buddha founder Batul Loomans and designer Osiris Hertman who was then their jewellery designer.

Buddha to Buddha - book detail
Buddha to Buddha - book detail

* Details of the book cover.

Buddha to Buddha - book detail
Buddha to Buddha - book detail
Buddha to Buddha - sample page 1